What would your reaction be if Jim Carey, Julia Roberts or Brad Pitt walked up to you on the street and started talking to you? You wouldn’t yell at them and tell them to F*** off. Or roll your eyes and act like you didn’t want to talk to them. No you would probably almost sh** yourself because they came over to talk to you. Why is that? Dude it’s because they’re Movie Stars. Everyone knows the name of Brad Pitt, Jim Carey and even Julia Roberts. I didn’t have to say they were movie Stars because you knew who they were just by the name.
That’s the trick all the Top income earners use. Just like M&M’s are a brand of Candy, Movie Star’s Names, are a brand. You need to Brand yourself as a leader. So when you talk to your prospect they are so excited to talk to you they can’t believe you called them. By branding yourself you are able to build a relationship with your leads and prospects before you even talk to them.
When you buy a cold lead you have no relationship with that person at all until you call them. Then even when you call them who’s to say you can break down their guarded wall, to even get close enough to build a relationship with them.
Through Branding yourself your prospects or leads see you as the expert. In essence You are the Network Marketing Movie Star , you become the Julia Roberts or Jim Carey and your leads are desperate to meet you and talk to you.
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